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Search Engine Optimization is Critical to Your Online Marketing Success

SEO is important because a poorly designed website is difficult for both users and search engine robots to understand. Although the sophistication of search engines has increased, they still have difficulty understanding a web page the same manner a human can. SEO objective is to help you create a website that is both useful for your visitors and easy for the search engines to understand what your website is about and why it is of interest to your visitors.

Some of the things we focus on are:

  •  Mobile Usability - now more than ever having a mobile optimized website is critical to top search engine rankings

  • Head Section Order - We'll make sure that ensure your web pages’ meta tags are in the right order: title, description, keywords.

  • Title Tag - As a rule your title tags should be no longer than nine words. We'll make sure that the most important information, including your most important keywords, shows up before the cutoff in the SERP in Google which is around 600 pixels. This means that you have about 70 characters including spaces to work with.

  • Description Tag - Your description tag is a very important part of your website. We have about 24 words or 156 characters including spaces to work with before your information is cut off in Google. Your description tag should include the most important information and keywords.

  • Heading Tags - Headings allow your website to appear organized. Your reader will be able to see the main sections and points of a page. Heading tags are big indicators about what is important about your website to the search engines.

There are many other factors involved in proper SEO and you can be sure that we will properly optimize your website so that you can get excellent search engine rankings.